Why Do We Prefer Paper Mailers to Plastic Mailers?
Key Takeaways
Choosing paper mailers instead of plastic shows care for the environment while saving money, as they cost up to half as much.
Paper mailers appeal to eco-friendly customers, like those in cannabis and Ketamine markets, avoiding negative perceptions and attracting more buyers.
With customization options and easy recycling, paper mailers help businesses connect with customers, comply with regulations, and build a positive brand image.
We mail high-quality paper mailers on thick card stock with a glossy UV finish. Our mailers can function like plastic mailers with easy-to-tear perforated coupons and great durability without any of the horrible environmental consequences that come with mailing thousands of pounds of plastic. In addition, cannabis customers and Ketamine treatment patients index high for being environmentally conscious and plastic mailers will create a negative impression with potential customers. Lastly, our paper mailers are easily recyclable and ethically sourced.
Cost Efficiency:
Our custom paper mailers are cheaper than custom plastic mailers. Our mailings can be up to half the cost of mailing plastic mailers. Not only can you achieve the durability and function of plastic mailers with our paper mailers, but you will also have huge cost savings by utilizing Canna Direct Mail's paper mailers.
Better for the Environment:
The average plastic mailer campaign can utilize thousands of pounds of plastic. The question is, are plastic mailers easily recyclable? The answer is no. Plastic can take up to 500 years to decompose and microplastics are polluting every corner of the planet and contaminating our food and bodies. Be a better steward of the planet, save money and win more customers by choosing easy-to-recycle paper mailers.
Cannabis Consumers Dislike Plastic Mailers:
78% of consumers are concerned about the environment, and cannabis consumers and Ketamine treatment patients are particularly closely aligned with environmental causes. Don't turn off potential customers with plastic mailers; present your brand on environmentally friendly, recyclable paper mailers.
Canna Direct Mailers look and function great:
Our custom mailers can be printed on thick 16pt card stock with a glossy UV coating and can have perforated coupons. They will have the appearance of custom plastic mailers in their durability, glossy shine, thickness, and ease of coupon access without destroying the planet or upsetting your potential customers.
Regulatory Compliance
As environmental sustainability becomes a global priority, initiatives, and legislation regarding the use of plastics are increasingly relevant. Many regions and companies are limiting single-use plastics to lessen their negative environmental effects and to gain goodwill with customers. Choosing paper mailers aligns with compliance and corporate social responsibility and demonstrates eco-friendly practices that you can’t achieve with plastic mailers.
Paper mailers are recyclable, reducing waste and environmental impact. Choosing paper over plastic mailers, in your direct mail marketing campaign, ensures that your business contributes to a sustainable future and creates goodwill with customers. Read our blog about cannabis advertising law by state to learn more about how environmentally conscious marketing practices can align with legal compliance efforts.
Customization and Personalization
Paper mailers offer customization options to enhance business engagement and improve return on investment (ROI). Whether including eye-catching graphics or tailored messaging, the paper mailer is a versatile material that lets you reach your target audience with a personal touch. Creating mailers that speak directly to your target market increases the likelihood of engagement, leading to a higher response rate, conversion rate, and ROI.
You can choose our 16pt card stock with UV glossy coating, which has a similar thickness and gloss to custom plastic mailer but is not environmentally damaging. You can also select the optimal paper thickness and mailer size that best suits your direct mail marketing needs from our paper stock inventory.
Brand Image Enhancement
In a modern world where environmental consciousness has become a norm, consumers actively seek brands and products that align with their values. By committing to eco-friendly practices, you can position your business as environmentally responsible and attract a broader customer base.
Choosing paper mailers that are easy to recycle and are responsibly sourced shows your business's dedication to reducing its environmental footprint. Ultimately, it's a win-win situation. Using sustainable paper mailers helps the environment while improving your business relationship with customers, fostering enduring brand loyalty.
Conclusion
Canna Direct Mail prioritizes environmental responsibility without compromising quality and by actually saving you real money. Our paper mailers, crafted from high-quality card stock with a glossy UV finish, offer durability, are extremely cost efficient and functionality comparable to their plastic counterparts without the negative associations. Canna Direct Mail’s paper mailers are easily recyclable and ethically sourced, minimizing environmental impact.
By choosing our paper mailer option, you can save up to half the cost without sacrificing quality compared to the plastic alternatives. With our perforated coupons and excellent durability, Canna Direct Mail's paper mailers are of the highest quality while committing to sustainability. Win customers today with Canna Direct Mail and enjoy environmental benefits, increased customer goodwill and significant cost savings.
Get in touch about our direct mail solutions today!
Frequently Asked Questions
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Canna Direct Mail offers high-quality paper mailers crafted from 16pt thick card stock with a glossy UV finish. This option offers the same durability and functionality as plastic mailers while enjoying significant cost savings and contributing to environmental sustainability.
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Yes, our paper mailers have a glossy UV coating, are on a thick 16pt card stock and have a similar durability to plastic mailers.
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Definitely! You can customize or personalize the paper mailer according to the message that you want your clients to receive.
